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Marketing Analytics Club

LSBE Student Clubs and Organizations

Club Information:

A club for students with a major or minor in Marketing Analytics to connect.

The Marketing Analytics club is committed to furthering students' interests in marketing and analytics. Our goals are to mentor new individuals interested in this career field, team up with local volunteer organizations within the community, and get the word out about the Retail Marketing Analytics Program. We also plan social events for everyone to partake in!

As one of the first programs of its kind, Marketing Analytics is offered as an undergraduate major and minor area of study through UMD’s Labovitz School of Business and Economics. The Program is designed to provide undergraduate students with an educational curriculum that can be directly applied to rewarding careers in the retail and consumer products industries. Students develop the skills necessary to make strategic merchandising and marketing decisions.